Celebrate YOUR Legcay Card

Celebrate YOUR LEGACY
with a mini-documentary

Overview:
This 8- to 10-minute legacy mini-documentary, weaves together interviews with your institutional historians, long-time faculty, and beloved alums.  The resulting narrative is blended with historic photos and an evocative music score to convey your institution’s rich legacy of perseverance, achievements and change through a powerful and moving story.

Purpose:
It is a psychological fact that a critical aspect of positive change is a strong appreciation for and recognition of the past. With a well-crafted legacy video, you are not only celebrating your institution’s heritage, you are preparing alumni and potential donors to enthusiastically embrace your institution’s future.

 

A Solution for Multiple Donor Engagement Challenges:
Your own Legacy Mini-documentary can be used to:

  • Celebrate a special anniversary or alumni event
  • Engage select donors and volunteers during the silent phase of a campaign
  • Reconnect alums as you ramp up to a campaign launch
  • Re-engage donors and alums between campaigns
  • Inform the general public of the institution’s significance through civic presentations or public media
  • Enhance donor development calls, as part of a presentation or as a leave-behind
  • Build a strong foundation to raise more private dollars

Flexible Delivery:
With delivery of the end-product in multiple formats, you can share your institution’s story through a variety of channels, including:

  • DVD distribution
  • Website features
  • Online/YouTube/Podcast postings (linked from emails)
  • Campus media walls/Visitor Center kiosks
  • Closed-circuit T.V.
  • University/College Television Networks
  • PowerPoint or Keynote presentations

Our Standard Legacy Package:
With timely feedback and approvals from your team, MINDSEYE will provide the following standard services within 6 to 8 weeks:

  • Initial planning meeting (2 hours)
  • 5 video interviews with institutional historians, long-time faculty, and beloved alums
  • 1-day of on-campus shooting with a 3-person crew
  • Transcription and digitizing of interviews
  • Background music
  • Editing of assembly cut (basic storyline with music)
  • Client review & feedback on assembly cut
  • 1 round of revisions on assembly cut
  • Editing of dressed cut (addition of background historic photos)
  • Client review & feedback on dressed cut
  • 1 round of revisions on dressed cut
  • 8 to 10 minutes of finished video delivered in up to three different formats (i.e., DVD, QuickTime file, Windows Media file, etc.)

Customization of this package is available upon request.

 

To discover your own solution to the ongoing challenge of donor engagement, contact us at: cbergren@mindseyepartners.com or call us at 319-298-3462.